The attention span of the average consumer has decreased markedly, and thus content plays a central role in translating the brand’s vision and task. Well-written content is essential to strike the right chord. The appropriate content marketing comprises of different components such as creating brand awareness, lead generation, and relationship building with customers. At Makclan Digital, we take a novel approach to content creation and marketing to reach and engage with your audience. Every brand has a distinct feel and it must be expressed in a way that entices your audience. Content acts as the voice to your brand and it needs to be curated very carefully. carefully.