Health Beauty Fitness

Goal setting for starting your weight loss journey 

You’ve heard the saying, “It’s a marathon, not a sprint,” and, well, it’s certainly true of weight loss. Sustainable weight loss is slow and steady (that’s what wins the race, after all).[1] So, when you’re starting out with your weight loss goals, think long term. 

Sure, getting that quick weight loss fix for your upcoming vacation or school reunion may motivate you at the start, but losing weight sustainably can help you be ready, not just for these one-off events but for life. If you stay ready, you ain’t gotta get ready, am I right? That’s the essence of sustainable weight loss — losing it once and keeping it off so you don’t have to lose it again. 

Plus, when weight loss happens rapidly, it’s usually water weight or even muscle mass that’s lost. We suggest setting your sights on losing 1–2 lb per week of body fat as a safe, sustainable, and achievable goal.[2] It might not seem like much, but over the course of a year, losing 1–2 lb a week adds up to a significant amount!

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